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Sampled
Piscataway, NJ | Full Time
$106k-138k (estimate)
9 Months Ago
Marketing Automation Manager (Hybrid, Piscataway, US)
Sampled Piscataway, NJ
$106k-138k (estimate)
Full Time 9 Months Ago
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Sampled is Hiring a Marketing Automation Manager (Hybrid, Piscataway, US) Near Piscataway, NJ

COMPANY OVERVIEW:
Sampled is a SMART lab that unlocks the valuable data from any biological sample, virtually. Our vision is to make health innovation easier and be the SMART Lab behind every transformative health innovation by working with any sample, to find every answer.
Sampled is committed to building a sustainable, inclusive and diverse culture where team members enjoy equal opportunities in a safe, supportive and empowering environment. Sampled believes that as an organisation we have a duty to be actively engaged in supporting not just the clients and industries we serve but the communities where we live and work. 
POSITION SUMMARY:
The Manager Marketing Automation will be responsible for day-to-day management of HubSpot including lead management, reporting, sales funnel management & monitoring, and marketing automation strategies.
This will be a hybrid located role, with the job holder working partly on-site in one of our US or UK locations combined with working remotely from home. US site Piscataway, New Jersey. UK sites Manchester and Glasgow,
RESPONSIBILITIES:
• Manage marketing automation strategies within HubSpot, including lead generation, lead nurturing, lead scoring, and email marketing campaigns.
• Collaborate with key stakeholders in Sales, Commercial Operations and Product Management to create functional pipeline dashboards and ensure clean data entry.
• Manage and maintain the sales and marketing funnel reports, including lead tracking, reporting, and analysis.
• Develop and execute marketing campaigns to drive inbound leads and meet revenue goals.
• Build and maintain marketing automation workflows, lead assignment and HubSpot best practice training.
• Monitor and analyze marketing campaign data to optimize campaign performance and drive ROI.
• Collaborate with the Sales team to align marketing and sales goals to drive conversions.
• Work with cross-functional teams to ensure that all campaigns and initiatives are on-brand and aligned with the company’s overall marketing strategy.
• Provide training and guidance on HubSpot to all internal users, to maximize use of the system and ensure consistency of usage.
• Technical expert troubleshooting and system integration within wider tech stack.
• Be a Champion of the Sampled Values: Strive to delight our clients, move innovation forward, Accelerate your business, Rise together as a team, Transcend what is possible.
• Perform other tasks as assigned.
POSITION REQUIREMENTS:
• Bachelor's degree in marketing or related field
• 3 years of experience with HubSpot
• Strong understanding of inbound lead generation and nurturing campaigns
• Experience with HubSpot data analysis and reporting (sales and marketing)
• Experience working in a customer orientated environment where services are provided business to business. Prior experience in Biotech or Pharma industry would be advantageous.
• Excellent project management skills, including planning, prioritization and organization skills.
• Results driven: Demonstrates the desire to achieve the best possible results. A self-starter, able to work with limited supervision.
• Good communication skills, with the ability to work with cross-functional teams.
• Good interpersonal skills. Acts professionally at all times. Collaborative and flexible approach.
Sampled is an Equal Opportunity / Affirmative Action Employer (M/F/Disabled/Veteran)

Job Summary

JOB TYPE

Full Time

SALARY

$106k-138k (estimate)

POST DATE

08/19/2023

EXPIRATION DATE

06/07/2024

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